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Empowerment in E-Commerce

MissPompadour:
Painting D2C success for DYI

What began as a living room project has grown into a bold D2C paint brand. With PlentyONE as their e-commerce ERP, MissPompadour combines efficient workflows with a strong sense of community – empowering people to transform their homes on their own terms. Online, in-store, on social media, or marketplaces: their omnichannel presence meets customers wherever they are.

 
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Paint. Empower. Grow.
 Colouring the commerce world — online and offline.

  • Miss Pompadour

    PlentySeller

  • Interior/DIY

    Industry

  • 28.000+

    Orders per month

  • 10

    Sales channels in 5 countries

  • 98.000+

    Community members

  • 2018

    Year of foundation

MissPompadour began as a small concept store in Regensburg – with hand-painted furniture, chalk paints and WhatsApp advice. In 2018, it became one of the most beloved DIY paint brands in the DACH market.

The 130-strong team led by founders Astrid, Erik and Niklas delivers high-quality, water-based paints, accessories, and personalised advice — six days a week, via WhatsApp, email, phone, and social media — to customers across five European countries.

Roughly 90% of their customers are women. Their Facebook group — with over 98,000 members — is a lively space for sharing before-and-after projects, swapping tips, and building real community.

But as reach grew, so did the demands:
With over 1,000 custom-mixed paint cans a day and expanding marketplace sales, pressure on purchasing, warehousing, and customer service intensified.

What the team needed was clear: an e-commerce ERP solution that could keep up with MissPompadour’s pace and vision — scalable, flexible, fast, and reliable.

The bold promise behind the brand:
You can do it yourself.

MissPompadour’s Ambitions

More colour. More flow.

In 2021, MissPompadour found the right fit. By deeply integrating PlentyONE into their existing infrastructure, the team created the foundation for:

  • Faster performance and a modern UX/UI experience
  • Automated daily operations – with no downtime or clunky workarounds
  • Greater flexibility and functionality via open APIs for in-house developments (like their fulfilment app)
  • Seamless connections and centralised integrations across all marketplaces, platforms, shops, and partners 

 

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    Optimised
    UX & UI

  • artikelset-preise-basket

    Automated Workflows

  • varianten-fotos

    Flexible Framework
    (API)

  • mehrsprachigkeit-globe

    International Expansion


Niklas Lütteken, Co-Founder MissPompadour

 „The more quietly an ERP runs, the more space it leaves for what truly matters. PlentyONE is our enabler in the background – reliable, seamless, and strong. So we can focus on what we’re really here for: our creative community.“ 

 

 

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MissPompadour is scaling fast –PlentyONE keeps the foundation strong.

Between 2023 and 2024, revenue grew from €14 to around €20 million. As of June 2025, MissPompadour is already growing over 60% compared to the previous year. The team's vision? To set the tone – and become the defining brand in the entire paint industry.

PlentyONE supports all core e-commerce operations:
from order and invoice management to maintaining product master data, purchasing, inventory and logistics – all the way to API-based integration of their own fulfilment app.
 An ERP that runs quietly in the background – and keeps everything running smoothly.

 

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Power Behind the Paint:
MissPompadour’s PlentyONE Highlights

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International Omnichannel Sales

Whether through their own online shop, marketplaces like Amazon, OBI, OTTO, Hornbach and Kaufland, or in-store at 123 InterLiving furniture stores – MissPompadour runs their omnichannel model across five languages and more than ten channels. Centrally managed, fully automated, and built to scale.

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Process Automation & Centralisation

What looks simple on the surface takes structure and smart workflows behind the scenes. Manage. Sell. Ship. Connect? At MissPompadour, all sales processes are automated and system-driven – ensuring efficient and frictionless operations, even under high order volumes.

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Integrations, No Detours.

Seamless API interfaces and custom plugin options keep MissPompadour agile and flexible. Their proprietary fulfilment app is directly connected via the PlentyONE API – creating one continuous system that unites product data, inventory, logistics, and marketplace operations.


PIM

Products – perfectly presented across every channel

With 414 products and 1,647 variants, a strong data foundation is essential.

Whether selling through marketplaces or their own online shops in Germany, Austria, Switzerland, the Netherlands, France, or internationally via misspompadour.com – MissPompadour manages all core product data such as prices, stock levels, and variant logic directly in PlentyONE.

Consistent, synchronised, and from one central system. This gives the team full focus for channel-specific content creation – directly on each platform.

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Curious? Then put PlentyONE to the test!

Try our all-in-one E-Commerce ERP platform free for 30 days – with a real setup, real sales, and full access to all features.

 

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Be the next success story!

Planning your next big move in e-commerce?
We’re here to support you.
Talk to one of our e-commerce experts – and find out how PlentyONE can help you move forward.

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