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Multichannel with style

How mokebo connects Design and D2C

No frills. Just furniture. Timeless pieces delivered straight from the factory to the front door – fast, direct, and on brand. What started with a single cabinet on Amazon has become one of the fastest-scaling digital furniture brands in Multichannel D2C.
Efficient, scalable, and designed for direct distribution.
Powered by PlentyONE.

 
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Design-led. Digitally scaled. Home & living, made seamless by mokebo.

  • mokebo

    PlentySeller

  • Furniture

    Industry

  • >110.000

    packages sent in 2024

  • D2C

    Model

  • up to 99%

    exclusive products

  • 2018

    founding and start with PlentyONE

mokebo combines classic furniture manufacturing with agile e-commerce – functional, timeless, affordable, and direct.
Since 2018, the 16-person team based in Cologne has been on a mission to create furnishing concepts for every stage of life – without intermediaries, stores or showrooms, but always with a clear stance: full price transparency, free material samples, honest product presentation through text, images and video, and personal customer support from their in-house team.

What began as a focused niche idea has grown into a well-established D2C brand with over 110,000 packages shipped per year – that’s more than 9,000 orders per month on average.
From the start, multichannel distribution has been a central strategic pillar – just like PlentyONE, their scalable, cloud-based SaaS platform.

And mokebo isn’t done growing: new sales channels are being added and the product range is expanding in a targeted way.
The goal: to help shape and advance the future of direct-to-consumer in home & living.

Growth meets workflows.
What a furniture D2C brand needs from an e-commerce ERP...

mokebo’s ambitions

Scaling up without compromises.

mokebo wants to scale without operational headaches – no extra workload, no technical detours.
On-premise systems or isolated tools? Not an option.
 That’s why the team relies on PlentyONE’s all-in-one e-commerce ERP – and unlocks:

  • automated workflows for efficient operations
  • centralised data management – from product to shipping
  • seamless integration of their existing Shopify store
  • flexible marketplace connections – with no added complexity
  • scalable structures for fast, agile growth 

 

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    Flexible,
    Rule-Based Pricing

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    API Connection
    for Shopify Shop

  • varianten-fotos

    Automated
    Workflows

  • mehrsprachigkeit-globe

    Cloud-native
    SaaS


PHILIP KEHELA, CEO - MOKEBO GMBH

“In 2025, we added new sales channels and significantly grew our revenue – thanks to PlentyONE’s wide range of marketplace integrations. The platform makes it easy to explore and test new markets without added complexity.
 It’s our reliable partner we can scale with.”

 

 

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Exclusive products. Seamless delivery. Powered by PlentyONE.

Around 99% of mokebo’s range consists of exclusive designs – developed in close collaboration with long-standing furniture manufacturers and delivered straight from German production facilities to customers’ homes. No detours. Just direct delivery.
To make this work seamlessly, mokebo relies on automated processes with PlentyONE.

What does that look like in practice?
An order comes in via the online shop and is automatically passed on to PlentyONE.
 There, an integrated plugin checks the address, and the order is forwarded via catalogue to the respective manufacturer.
 The item is shipped, the tracking number is transmitted, and the shipping confirmation is sent – all fully automated.
 No manual steps required.

 

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Efficiency that pays off:
mokebo’s PlentyONE highlights

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Fast and flexible integration with new channels and marketplaces

With access to over 150 marketplaces, mokebo can quickly connect to new sales channels and sync inventory across platforms.
The OBI integration, for example, was completed in just six weeks. 

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Centralised control of products, processes and partners

From product data management and order handling with furniture manufacturers to customer service – mokebo runs all core operations through PlentyONE. Everything is managed centrally and connected across systems and channels.
This keeps teams efficient, aligned and working on one platform. 

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Real-time automation of data & order management

mokebo saves valuable time with a nearly fully automated order process.
This reduces errors, ensures smooth operations and creates room for growth. 

Curious? Then put PlentyONE to the test!

Try our all-in-one E-Commerce ERP platform free for 30 days – with a real setup, real sales, and full access to all features.

Multichannel

Selling everywhere people shop for furniture.

For mokebo, multichannel isn’t a trend – it’s been a strategic choice from day one.
The furniture brand sells through its own online shop and a carefully curated mix of marketplaces and platforms.

And it works: mokebo’s multichannel approach fuels consistent growth.
 From €80,000 in its founding year (2018) to nearly €7 million in revenue by 2023 – with the next milestone already in sight: breaking into the double-digit millions. 

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 With colour, creativity and a passion for makeovers, MissPompadour runs a seamless omnichannel setup with PlentyONE – fast, flexible, and always in flow.

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Be the next success story!

Planning your next big move in e-commerce?
We’re here to support you.
Talk to one of our e-commerce experts – and find out how PlentyONE can help you move forward.

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